The Strategy Group - full service market research company

Who We Are
The Services We Offer
Why Use TSG

The Strategy Group is a marketing consulting/market research company that helps guide your business through all phases of planning and development.

The company is at the forefront of a new generation of technology-based consumer information resources that give you better and more reliable answers to your business development questions.

The varied backgrounds of our staff members, means we can offer our clients the insight of over 25 years of market research experience combined with the business judgment of line marketing experience.

The Strategy Group was founded in 1989. The company is headquartered in Englewood, Florida and has affiliated sales and service offices in Havertown, PA, and North Caldwell, New Jersey.

The Strategy Group offers a full range of operational capabilities including centralized telephone interviewing, focus group facilities, strategic statistical data analysis and data processing resources. Through our extensive network of internal and external resources, The Strategy Group is capable of conducting large or small, quick turnaround research projects, economically, on a domestic or international basis.

Our research services include both qualitative and quantitative research techniques. Our in-house qualitative services utilize the latest one-on-one or focus group interviewing techniques. Our quantitative research services include the most up-to-date data collection techniques including telephone, personal, mail, PC-based disk surveys, 1-800 number automated interviewing techniques and email/Internet/WWW surveys.

The Strategy Group is also an innovator in the design, application and interpretation of advanced statistical techniques to help companies make improved tactical business decisions. TSG can employ any number of proven analytical research methodologies designed to give you a sustainable competitive advantage.


Understand your market Understand your competition Understand your brand	Building your brand Extend your trademark Discover new opportunities	Track customer satisfaction Track product performance Identify improvements

While many projects get bogged down in simply bringing a supplier up to speed on the special issues of the marketplace, working with The Strategy Group allows clients to bring in experts in the field who can turn a set of marketing objectives into actionable strategic information with minimal intervention on the client's part.

As you consider how we can help with your strategic planning efforts, there are several advantages to working with us that we would like you to keep in mind.

You will join the ranks of some of America's top companies who have gained successful insight and direction for their businesses.
You'll be making a wise investment. Our studies are designed to deliver results that are immediately actionable. Your return on investment is fast and significant.
You get a program custom designed to meet your specific needs. We don't fit your problem into a pre-designed research package.
You'll make better decisions that let you be the first to the market with the big idea.